The South of France is the new Eden for University courses in fashion (AMU), fashion design and the fashion industry.
A reality which in 2105 convinced Laurence Paganini, the CEO of Kaporal, to join the Maison Méditerranéenne des Métiers de la Mode (MMMM)'s circle of Directors and Patrons.
After Nice and Grenoble, the label from Marseilles has chosen Paris, near to the Place de la Bastille, for the site of its 87th boutique.
This is part of a new strategy put in place by Laurence Paganini which concentrates on increasing the number of boutiques, but it's not all.
In fact in parallel to its growing presence in France, the label is developing internationally with its ".com" online clothing store; an excellent shop window reaching out to potential customers in 26 countries.