156 candidates, 19 Mediterranean countries,more than 15.000 votes and 20 laureates !
The new wave of Mediterranean fashion designers has responded overwhelmingly to the 7th edition of the OPENMYMED PRIZE 2017 competition created by the Maison Méditerranéenne des Métiers de la Mode (MMMM), which is pleased to announce today its 20 new laureates, category M MAJOR (Marseille and its region) and MFP (Mediterranean).
Discover the profile of our new laureates OPENMYMED PRIZE :
80% are graduates of higher education
65% were awarded a prize
85% participate in international trade shows
50% have their e-shop
AMINE BENDRIOUICH (MOROCCO) // ARTEM ATELIER (SPAIN) // DIORALOP(CROATIA) // ECE ÖZALP(TURKEY) // ELIRAN NARGASSI (ISRAEL) // ERIN ADAMSON (FRANCE) // HANNAH (ISRAEL) // IL ÉTAIT UN FIL(MARSEILLES) // LE FEUILLET(FRANCE) // LES CANDIDES JOAILLERIESAUVAGE (MARSEILLES) // LES MÉDUSES VERTES(MARSEILLES) // MASSALIA(MARSEILLES) // MY JEWELER IS W(MARSEILLES) // NO SEASON ATELIER(MARSEILLES) // NOA-KIS(MARSEILLES) // NOELLE PRATICCI-ROUX(MARSEILLES) // NOUR NAJEM(LEBANON) // OKHTEIN(EGYPT) // PETJAZOREC (SLOVENIA) // SUSANA BETTENCOURT(PORTUGAL)
Discover each profil here
This year, the Paris-based agency Les Nouvelles RP, specializing in coaching of young labels, supports OPENMYMED PRIZE laureates by developing their press visibility at a national level.
The Maison Méditerranéenne des Métiers de la Mode (MMMM) was founded in 1988 and one of its main goals is to reveal and support future Mediterranean fashion designers. Created in 2010, OPENMYMED PRIZE provides targeted support for the 3 fundamental needs of young labels : Brand Strategy, Communication and Trade. 20 laureates (young designers from Marseilles and its surrounding Region : M MAJOR competition and from the Mediterranean countries : MFP competition) are selected by an international jury of fashion professionals and by a general public vote. In 6 years OPENMYMED PRIZE has mentored 71 laureates with an international positioning. The support package for each laureate is estimated to €30k.
This prize is part of OPENMYMED Festival, a showcase of the missions of the MMMM. The Festival’s guest of honour in 2017 will be the Fashion Designer JACQUEMUS.