A new era for Kaporal


The Marseilles-based denim apparel brand is thinking big and preparing for international expansion.

Since it was taken over by the TowerBrook investment management firm, Kaporal has adopted a new product and communications strategy to reach new markets.

In an interview given to Fashion Mag, Laurence Paganini, the CEO since 2013 and a member of the MMMM's Board of Directors, explains the evolution of their style and the product range of the label, which still has a loyal customer base and a Marseilles culture.

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